2025
Entrant Company
Category
Client's Name
Country / Region
Navi digtal team received a request from "BATA" shoe brand , what is produce a television commercial video for the image upgrade and develop China market . The television commercial video is used for communication in China, and we need to pay attention to the preferences behavior of Chinese consumers to achieve the purpose of communication
Therefore, in terms of the overall creativity, we used the style of collage and mg animation technology to enhance the fun. Meanwhile, considering the pursuit and love of hot stars by young consumers in China, we also integrated the stars popular with young people into different video scenes.
Credits
Entrant Company
Colvita Creative
Website & Mobile Sites (Single) - Hotel / Resort & Lodging
Country / Region
United States
Entrant Company
QIDIAN MARKETING CO., Ltd.
Website & Mobile Sites (Single) - Health / Fitness / Wellness
Country / Region
Taiwan
Entrant Company
Gravity Global
Audio & Radio (Campaign) - Business to Business Campaign
Country / Region
United Kingdom