Vega Awards Silver Winner

2023

It's About Time

Entrant Company

Golden Hour

Category

Video / Online Video (Campaign) - Best Use of Design / Graphics

Client's Name

Country / Region

United States

The "It's About TIME" campaign was carefully crafted to engage the veterinary community and captivate potential clients through various digital platforms such as emails, social media, and other effective avenues. This marketing endeavor strikes a delicate balance between being descriptive and elusive, intriguing the audience with the notion that "It’s About TIME" a new service has arrived. Unbeknownst to them, the true essence lies within the concept of TIME itself - specifically, the critical golden hour for treating severely ill and traumatized animals. The campaign's dedicated landing page features a compelling sign-up button, enabling interested individuals to receive future updates once the service becomes available in their area. Furthermore, the page employs a captivating visual element: a disintegrating clock symbolizing the erosion of treatment times in healthcare, emphasizing the urgent need to capitalize on the diminishing “golden hour.” This creative approach taps into the audience's compassion and invokes a sense of urgency, inspiring them to embrace this transformative service that values every precious second in saving lives. This campaign goes beyond the surface to delve straight into the heart of Golden Hour's mission.

Credits

Co-founder / Golden Hour
Melissa Fields Tugwell
2023
Digital Marketing
Zeta Global | Vega Website Awards 2023 Winner

Entrant Company

Zeta Global

Digital Marketing (Campaign) - Marketing Effectiveness

Country / Region

United States

2023
Website & Mobile Sites
Charge Ahead Marketing | Vega Website Awards 2023 Winner
Southington’s Town-wide Effort to Promote Success (STEPS)

Entrant Company

Charge Ahead Marketing

Website & Mobile Sites - Educational / Training

Country / Region

United States

2023
Website & Mobile Sites
ArtVersion | Vega Website Awards 2023 Winner
Legat Architects

Entrant Company

ArtVersion

Website & Mobile Sites - Architecture

Country / Region

United States

2023
VR & 360 Video
Wanyue (Luna) Wang | Vega Website Awards 2023 Winner

Entrant Company

Wanyue (Luna) Wang

VR & 360 Video (Single) - Best Use of Interactivity

Country / Region

United States