Vega Awards Silver Winner

2023

IAA Peering Service Video Ad

Entrant

Anvil Media

Category

Video / Online Video (Single) - Information Technology (IT)

Client's Name

Internet Association of Australia

Country / Region

Australia

About The Entry

A video ad to drive interest in IAA's Peering Network from business network managers in the Asia Pacific. A very specific niche audience with highly technical knowledge, our team identified the key benefits that distinguished the client's offering from others - point-to-point unmetered peering - and developed a creative concept that could still be understood by non-technical people. 

Featured Media

Credits

Producer, writer
Darryl Anderson
Design and 2D animation
Damien Foxton
3D animation
David Acampora
Production Company
Anvil Media, Sydney, Australia
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