INFUSEmedia Demand Accelerator

Introducing Demand Accelerator: a first-to-market and only real-time demand intelligence platform in our industry, and a wholly-woman-led initiative at INFUSEmedia! Demand Accelerator is an innovative technology developed by our organization that provides clients with real-time intelligence about their demand programs’ performance.

This technology has revolutionized the way businesses measure and analyze their demand programs, allowing them to make more informed decisions and optimize their strategies for maximum success.

The development of Demand Accelerator was driven by our commitment to innovation and our desire to provide clients with the most up-to-date insights into their demand programs. We recognized that traditional methods of measuring program performance were often outdated or inaccurate, so we set out to create a solution that would provide clients with real-time data and insights.

To achieve this goal, we leveraged advanced technologies such as artificial intelligence (AI) and machine learning (ML). By combining these technologies with our existing data sources, we were able to create a powerful platform that could quickly process large amounts of data in order to generate accurate insights into program performance.

This allowed us to provide clients with detailed reports on key metrics such as account-based marketing (ABM) reach, intent-based marketing scoring, lead conversion rate, buying committee engagement, etc., enabling them to make more informed decisions about their investments.

The impact of Demand Accelerator has been significant for both our organization and our clients. For us, it has enabled us to better serve our clients by providing them with the most up-to-date information about their demand programs’ performance – and therefore our clients’ investments. For our customers, it allowed them to optimize their strategies for maximum success by providing them with real-time intelligence about how well their campaigns are performing in comparison to industry benchmarks or competitors’ campaigns.

Overall, Demand Accelerator is an important example of how effectively our innovation culture encourages ideas from any corner within the organization from leveraging advanced technologies like AI/ML through the creative deployment of digital tools – resulting in tangible outcomes for ourselves and customers alike.