Vega Awards Canopus Winner Winner

2022

LEGO Star Wars: The Skywalker Saga

Entrant Company

Mod Op LLC

Category

Digital Marketing (Campaign) - Integrated Campaign

Client's Name

Warner Bros. Interactive Entertainment

Country / Region

United States

Mod Op journeyed to a galaxy far, far away as we produced the global campaign for WBIE’s fastest selling LEGO game to date—LEGO Star Wars: The Skywalker Saga. The campaign included creative strategy, game trailers, TV spots, social/content strategy and asset production, digital activations, display units and OOH assets. The campaign drove awareness, fostered engagement, and spurred sales that shattered expectations, becoming the biggest launch of any LEGO Game ever, selling 3.2M copies in the first two weeks, and ranked #1 in global sales for April 2022.

2022
 
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Entrant Company

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Website & Mobile Sites - Lifestyle

Country / Region

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Entrant Company

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VR & 360 Video (Single) - Best Use of AR

Country / Region

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Colt Technology Services

Entrant Company

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Video / Online Video (Single) - Corporate

Country / Region

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Meanpug Agency

Entrant Company

Meanpug Agency

Website & Mobile Sites - Best Visual Design - Aesthetics

Country / Region

United States