2022
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Category
Client's Name
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This commercial/PSA is part of the Change the Script campaign, which is funded by the Connecticut Clearinghouse and the Connecticut Department of Mental Health and Addiction Services. It focuses on a succinct, clear narrative on action steps that all individuals can take to keep themselves and others safe from the risks of overdose. The text and spoken narrative educates about these action steps -- yet in an accessible, digestible way that has health literacy in mind. The visual narrative shows depicts the family and social support that is key to helping individuals find and maintain recovery. It also depicts safe behaviors in terms of medication safety.
Credits
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State Farm Insurance Company
Website & Mobile Sites - Insurance
Country / Region
United States
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MediaUtopia
Video / Online Video (Single) - Non-Profit
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Portugal
Entrant Company
Savannah College of Art and Design
Website & Mobile Sites - New Category (Website & Mobile Sites)
Country / Region
United States