Vega Awards | Arcturus Winner

India

2020

Beautiful, until you see the struggle

Entrant Company

Shaw Academy

Category

Social Campaign & Series

Client's Name

Anxiety and depression association of America

Sub-Category

Health & Fitness

Entry Level

Student

Beautiful, until you see the struggle The Current COVID 19 Pandemic situation all around the world has led people to stay at home. Study shows that the number of people facing mental health illness like anxiety and depression will be on the increase. A lot of people behave and appear to be all beautiful and normal until they speak up about their mental health. This piece shares the same approach and highlights the true story behind the "beautiful”. A minimalistic and straight to the point approach that gives a message about the reality to the audience. And ask them to speak up and share their story about their mental health. This will put a light on the mental health of numerous audience and encourage them to reach out to their friends / family and share their story and take care of their mental health, post COVID 19.

Credits

Addhate Mitesh
2020
United Kingdom
Economic Statistics Centre of Excellence

Entrant Company

Contra Agency

Category

Non-Profit

2020
United States

Entrant Company

NoCave Media / M923 Inc

Category

Landing Page

2020
United States

Entrant Company

Player One Trailers

Category

Games

2020
United States
Joseph Wright

Entrant Company

HVTV

Category

Music