Vega Awards Centauri Winner Winner

2020

Mayor

Entrant Company

Miami Ad School Hamburg

Category

Social Campaign & Series - Experimental / Innovative

Client's Name

Niantic

Country / Region

India

Entry Level

Student

Touristification may seem beneficial but locals may not always agree. Apart from the obvious economic upside, it brings a lot more issues in the city like crowds, pollution, increase in rates of commodities, etc. All this leads to friction between tourists and locals. To ease this friction, Niantic developed ‘Mayor’. It is an application that caters to both locals and tourists. The locals recommend their favourite spots and activities to tourists. Tourists can vote for these recommendations. Each month the local with the most votes gets to be the virtual mayor of the city. Being the mayor brings a lot of perks like discounts, free parking, etc. With Mayor, Locals get a new way to enjoy the touristification of their city.

Credits

Creative Technologist
Sukratti Jain
Creative Technologist
Paras Juneja
Mentor
Marc Vosshall
Mentor
Philip Wogart
2020
Websites
Emakina | Vega Website Awards 2020 Winner
Philip Morris International

Entrant Company

Emakina

Websites - User Experience

Country / Region

Belgium

2020
Websites
FindLaw | Vega Website Awards 2020 Winner

Entrant Company

FindLaw

Websites - Law & Legal Services

Country / Region

United States

2020
Video / Online Video
Creative Theory Group | Vega Website Awards 2020 Winner

Entrant Company

Creative Theory Group

Video / Online Video (Single) - Nonprofit

Country / Region

Hong Kong SAR

2020
Websites
ArtVersion | Vega Website Awards 2020 Winner
MediaBlink

Entrant Company

ArtVersion

Websites - Website - Best Navigation / Structure

Country / Region

United States