Vega Awards Centauri Winner Winner

2019

Website Bayer 04 Leverkusen

Entrant

stay golden GmbH

Category

Website - Sports

Client's Name

Bayer 04 Leverkusen Fussball GmbH

Country / Region

Germany

Gallery

About The Entry

In addition to the core aspect of making the website of the Bundesliga club Bayer 04 Leverkusen website responsive and thus also viewable on the move, a fundamental change in the content structure and preparation of the information density was desired. We’ve changed the otherwise typical horizontal navigation with overloaded megadropdown menus to a much more tidy hamburger menu that leads directly to the most important menu items for fans. Clarity, simplification of navigation and a responsive design are just some of the conceptual aspects of the new Bayer 04 Leverkusen website.

Featured Media

Credits

Creative Direction, stay golden GmbH
Helge Rieder
Leiter Digitale Club-Plattformen, Bayer 04 Leverkusen Fussball GmbH
Heiko Schulz
Leiter Werbung/Markenentwicklung, Bayer 04 Leverkusen Fussball GmbH
Harald Hartel
2019
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