South Korea
2017
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This is an online ad of V30 produced in a ‘smartphone-friendly’ 18:9 vertical video and M/V format. By using a hit song of Korean idol group TWICE, and introducing V30’s USPs delivered by the actual product UI, the viewers were able to feel interaction with the product. As a result, the video gained over 10M views on Youtube within one month after release.
Credits
Entrant Company
Scorpion
Category
Law and Legal Services
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Substance
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Motion Graphics (New)
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Innovative / Experimental
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Daniel Kristl
Category
Wedding (New)