Vega Awards Gold Winner Winner

2025

Captiv8: The OS Unifying the Entire Creator Ecosystem

Entrant Company

Captiv8

Category

Apps & Softwares (Campaign) - Best Technology

Client's Name

Captiv8

Country / Region

United States

Captiv8 is redefining the influencer marketing industry by transforming how brands, agencies, and creators collaborate to achieve meaningful business outcomes, measurable impact, and stronger ROI. By uniting discovery, safety, commerce, and measurement in one integrated platform, Captiv8ly fragmented landscape with AI-powered tools, commerce innovation, and end-to-end workflow automation, enabling seamless alignment across all stakeholders.


Our platform delivers unprecedented visibility and control. AI-powered discovery leverages over 500 filters and predictive ROI models with 95%+ accuracy, eliminating guesswork and enabling brands to select partners who drive authentic engagement. Media Safety, an industry-first solution, analyzes more than 17 million creators across 12 IAB categories, going beyond social content to evaluate each creator’s full public presence and assign transparent A–F safety scores. Creator Storefronts revolutionize content-to-commerce by turning influencer recommendations into scalable, shoppable destinations that dramatically boost conversion rates, average order value, and long-term customer retention.


Automation drives efficiency at scale. Captiv8 reduces administrative time by over 90%, saving more than 5,000 hours annually for enterprise clients. Preferred integrations with major social and e-commerce platforms enable true closed-loop measurement, from impression to conversion, while reporting dashboards connect campaign data with sales results for a complete, holistic view of business impact.Performance results validate our leadership. A Forrester Total Economic Impact study confirmed 374% ROI over three years, $2.5M net present value, and payback in under six months, alongside 5,200+ annual hours saved. Campaigns using Captiv8 consistently exceed benchmarks: Storefronts drove an 840% increase in site visits, 127% higher CVR, and 8x sales lift for a global apparel brand, while predictive forecasting ensures consistent performance across industries.


Captiv8 powers programs for Fortune 500 brands like Verizon, Walmart, Ford, and Kraft Heinz, and serves as the infrastructure for leading agencies and networks. With eleven consecutive quarters as G2’s #1 Influencer Marketing Platform, 100%+ net retention, and the industry’s highest satisfaction ratings, Captiv8 has firmly established itself as the market leader. By uniting discovery, safety, commerce, and measurement in one integrated platform, Captiv8 transforms influencer marketing from a traditional awareness channel into a strategic, performance-driven business engine that consistently drives value, scale, and measurable growth.

2025
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