Vega Awards Gold Winner Winner

2025

AI-Driven Digital Transformation & Intelligent Cloud Optimiz

Entrant Company

Prashant Awasthi

Category

Apps & Softwares (Campaign) - Best Innovation

Client's Name

Symbiosis International University

Country / Region

United States

Entry Level

Student

AI-Driven Digital Transformation & Cloud Optimization

Project Title:

AI-Powered Digital Innovation for Intelligent Cloud Optimization & User Experience Enhancement

Overview:

This project is a pioneering initiative in AI-driven cloud optimization, intelligent automation, and digital experience transformation. Leveraging machine learning, cloud computing, and IoT, it enhances resource utilization, operational efficiency, and digital marketing strategies across global enterprises. The project integrates cutting-edge research with practical applications, benefiting fortune 500 companies, financial institutions, and technology-driven organizations.

Key Features & Innovations:

1. AI & Machine Learning for Intelligent Automation

Designed and deployed AI-based predictive models to optimize cloud resource allocation and performance at IT Organization.

Developed deep learning models for real-time human motion behavior recognition, improving digital user interactions (Published in Elsevier & IEEE conferences).

2. IoT & Cloud Computing for Scalable Performance

Implemented IoT-powered automation solutions for HSBC GLT & Capital Group Companies, reducing downtime and enhancing system efficiency.

Optimized AWS cloud infrastructure with intelligent load balancing, cutting operational costs by 30% for enterprise clients.

3. AI-Driven Digital Marketing Optimization

Integrated AI-powered content personalization and automation, leading to a 40% increase in digital engagement.

Improved SEO and AI-driven marketing analytics, enhancing target audience reach for clients in finance, insurance, and tech sectors.

4. Industry Impact & Business Transformation

Developed innovative AI-driven business intelligence frameworks for Financial Clients.

Led cloud-based digital transformation strategies at Allstate Insurance, streamlining IT operations and reducing latency.

Published research in AI, machine learning, and digital marketing in leading journals, including Springer, Elsevier, and IEEE.

Results & Measurable Impact:

✅ 30% reduction in cloud computing costs through AI-driven optimization strategies.

✅ Real-time behavioral insights, improving customer engagement and business decision-making.

✅ Enhanced AI-powered marketing automation, driving a 40% increase in lead conversions.

✅ Research contributions recognized in top-tier conferences (IEEE CICN, ICISAS, EURASIP).

Conclusion:

This project represents a paradigm shift in AI-driven cloud computing, IoT automation, and digital experience enhancement. By combining cutting-edge research with real-world enterprise impact, it sets new industry benchmarks for intelligent digital transformation.

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