Summer, Meet Deville Social Campaign

Deville Beverage Company isn’t just serving vodka seltzers—it’s setting the bar with bold flavors and a fresh can redesign, thanks to POLA's creative touch. This isn’t just a drink; it’s a ticket to memories waiting to be made, whether you’re by the bonfire or on a summer getaway. Speaking of summer, when the new mango flavor arrived, Deville and POLA didn’t just show up—they took over. We crafted an entire social campaign built around the bold messaging: "Summer, meet Deville."

The entire campaign as a whole, reached 259K people and earned 379K impressions. POLA’s story-driven videos and photography blended in with strong call to actions pushed awareness, engagement, and sales through the roof. Our brand messaging truly stole the show in this summer campaign. The call-to-actions in the visuals and graphics truly stole the spotlight. “Need a drink?”—because, honestly, when isn’t it the perfect time for one? And “Get sipfaced”? It’s all about pushing boundaries and sipping Deville—taking the classic CTA and flipping it for our bold summer promo. Lastly, Why "drink, enjoy, repeat"? Because summer’s all about good times and endless rounds.

Deville isn’t just a beverage; it’s an adventure in a can. With campaigns like these, it’s not just winning taste buds—it’s redefining what a modern drink brand should be, especially while relaxing during the summer break and needing a beverage to cool you off.