Vega Awards Platinum Winner Winner

2024

PXP'24 | The Partner.Co Experience

Entrant Company

Partner.Co

Category

Social Media (Campaign) - Events & Party

Client's Name

Country / Region

United States

At PXP'24 | The Partner.Co Experience, our social media team executed a real-time coverage strategy that delivered exceptional results, creating a powerful connection between the event and our global audience. The dynamic, live coverage allowed us to capture and share the event's energy as it unfolded, bringing excitement to both attendees and viewers worldwide.

Real-Time Reels of Motivational Speakers: Within minutes of each motivational speaker taking the stage, our team crafted and posted high-quality reels that captured key moments of their talks. These instant posts kept the online audience engaged while building excitement and momentum throughout the event.

On-Stage Product Launch Reels: As speakers launched new products, trips and programs on stage, we mirrored the excitement with real-time reels showcasing the unveilings. These posts were shared immediately, allowing the global audience to experience the launch as if they were in the room, amplifying interest and engagement.

Professional Photography Carousels: Alongside the reels, we posted beautifully crafted carousels featuring professional photography, highlighting both the energy of the event and the behind-the-scenes moments that made PXP'24 unforgettable.

Our small but agile team created over 28 reels and multiple carousels throughout the event, reaching an impressive 567K views and generating over 17K post interactions. We also grew our Instagram follower base by 2% due to the buzz and excitement we built online.

The real-time social media coverage didn't just resonate online—it served as an energy boost for the live audience, who were thrilled to see themselves featured on our global Instagram account. This unique blend of in-the-moment creativity and strategic content delivery made our PXP'24 social media coverage tremendously successful.

2024
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