Vega Awards Silver Winner Winner

2024

Santa Ana Mexico Campaign

Entrant Company

Travel Santa Ana

Category

Digital Marketing (Campaign) - Banner Campaign

Client's Name

Country / Region

United States

Mexico campaign ran April-June 2024.

Performed well due to several factors that contributed to the campaign's success. 1. A highly targeted audience with a fantastic media mix, so we didn’t experience ad fatigue. 2. Being in a market that you hadn’t advertised to before. 3. The fantastic creative we supplied.

Overall, the campaign served 3,515,118 impressions to users in Mexico and 68,818 clicks back to the website for an overall CTR of 1.96%!

2024
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