Vega Awards Platinum Winner Winner

2024

SM Supermalls: AweSM SuperKids Zone at Roblox

Entrant Company

SVEN

Category

Games (Campaign) - Family & Kids

Client's Name

SM Supermalls

Country / Region

Philippines

The pandemic stripped Generation Alpha of the fun mall experience that is uniquely woven into Filipino life and culture. This challenged the country’s #1 mall chain, SM Supermalls’ (SM) to come up with a radically different way to build an affinity with this influential segment of up-and-coming consumers.

No stranger to innovation, SM took it to the metaverse – more specifically, Roblox! By building the AweSM SuperKids Zone in the country’s top gaming app among kids, the brand successfully served up all kinds of aweSM to this new generation of SuperKids, welcoming them into their brand of experience as a supermall, and creating an exciting connection like never before for this new generation of mallers.

2024
Video / Online Video
Daw production house | Vega Website Awards 2024 Winner
Ministry of Sport

Entrant Company

Daw production house

Video / Online Video (Single) - Cinematography

Country / Region

Saudi Arabia

2024
Video / Online Video
AltSpace | Vega Website Awards 2024 Winner

Entrant Company

AltSpace

Video / Online Video (Campaign) - Best Art Direction

Country / Region

Cyprus

2024
Digital Marketing
SVEN | Vega Website Awards 2024 Winner

Entrant Company

SVEN

Digital Marketing (Campaign) - Metaverse

Country / Region

Philippines

2024
Website & Mobile Sites
State Farm Insurance Company | Vega Website Awards 2024 Winner

Entrant Company

State Farm Insurance Company

Website & Mobile Sites - Insurance

Country / Region

United States