Vega Awards Platinum Winner Winner

2024

Palmolive Naturals: Turn #HaaayToBuhayNaBuhay

Entrant Company

SVEN

Category

Website & Mobile Sites - Metaverse

Client's Name

Palmolive Naturals

Country / Region

Philippines

With heavy and fast-growing competition in the natural beauty space, Palmolive Naturals struggled to sustain its relevance among its core audience, who themselves were in a state of languishing. As the embodiment of the vibrance of life, Palmolive sought to empower young Filipinas to reclaim their lost vibrance and positivity, turning their #HaaayToBuhayNaBuhay (#LanguishingToLiving)!

The full-scale, multifaceted movement championed the pursuit of nature moments to bounce back from daily burdens and bring more meaning and beauty to everyday life. With authenticity on social and reinvigorating experiences on-ground and in the metaverse, Palmolive helped young Filipinas realize that they could do something about the dullness they felt – because a quick nature walk or a simple nature-powered bath could already do wonders and turn their days around, making them feel at their best, most naturally vibrant selves every day.

2024
Video / Online Video
Gravity Global | Vega Website Awards 2024 Winner
Embraer Commercial Aviation

Entrant Company

Gravity Global

Video / Online Video (Campaign) - Marketing

Country / Region

United Kingdom

2024
Video / Online Video
SearchDigital | Vega Website Awards 2024 Winner

Entrant Company

SearchDigital

Video / Online Video (Single) - Automotive

Country / Region

United Kingdom

2024
Video / Online Video
Gravity Global | Vega Website Awards 2024 Winner
Embraer Commercial Aviation

Entrant Company

Gravity Global

Video / Online Video (Single) - Documentary - Long Form (>5 mins)

Country / Region

United Kingdom

2024
Digital Marketing
SVEN | Vega Website Awards 2024 Winner

Entrant Company

SVEN

Digital Marketing (Campaign) - Brand Strategy

Country / Region

Philippines