Vega Awards Silver Winner Winner

2024

Random Reminder

Entrant Company

Category

Apps & Softwares - Best User Interface / Experience

Client's Name

Country / Region

Serbia

The concept explores seamlessly integrating desirable actions into daily routines. Unlike traditional productivity tools with fixed reminders or to-do lists, it embraces procrastination as the core mechanic. By intentionally injecting randomness, it nudges users towards neglected desires and sparks new inspiration.

Amidst the hustle of daily life, we often neglect our well-being, relationships, and personal sparks. We shelve desires and ideas, waiting for a "later" that never comes. Random Reminder is a gentle nudge to rediscover these forgotten aspects. It's not about "must-dos," but about "would-love-tos".

Credits

Product Designer
Mikhail Yarygin
2024
Video / Online Video
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Video / Online Video (Single) - Branding

Country / Region

Spain

2024
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Entrant Company

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Country / Region

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