2023
The Buddy System
Entrant Company
Michele Mardorf
Category
Digital Marketing (Campaign) - New Category (Digital Marketing)
Client's Name
WWF
Country / Region
United States
The Buddy System is the bridge connecting humans and nature as one. By scanning endangered species’ silhouettes, kids, parents, and educators can experience learning from a mixed reality perspective. Whether it’s activating augmented reality moments in the classroom, at the park, or even adopting a personal AR Buddy to take home, this educational campaign not only enhances engagement and facilitates understanding, but also instills a deeper sense of responsibility towards the preservation of our planet's biodiversity.
Credits
Entrant Company
Player One Trailers
Video / Online Video (Single) - Best Use of Visual Effects / Motion Graphics
Country / Region
United States
Entrant Company
Champion's Mojo Podcast
Podcast (Single) - Sports
Country / Region
United States
Entrant Company
Organic
Website & Mobile Sites - Best Visual Design - Function
Country / Region
United States
Entrant Company
St. Lucie County Board of County Commissioners
Video / Online Video (Single) - Informational
Country / Region
United States