2023
LUXE IS IN THE DETAILS
Entrant Company
Simon Puschmann
Category
Digital Marketing (Campaign) - Display Advertising
Client's Name
GENESIS MOTOR AMERICA
Country / Region
United States
David Mesfin from Innocean USA and I developed an idea which helped solve a lot of the problems most car manufacturers usually face with their digital out of home billboards - we added motion to a billboard. I suggested to create a Giga Pixel image that really pushes the envelope. We created an image with virtually endless resolution that allowed us to create an 8k film out of a still that just zooms out from a a macro detail to the full car and more, with no cut or camera movement.
Credits
Entrant Company
Workz, Mediafarm & Metronome
Games (Campaign) - Public Service / Activism / Social Impact
Country / Region
Denmark
Entrant Company
Jiao Jiao
Digital Illustration (Single) - New Category (Digital Illustration - Single)
Country / Region
United States
Entrant Company
Gravity Global
Social Media (Campaign) - Product Reveal
Country / Region
United Kingdom
Entrant Company
Mirego
Apps & Softwares - Real Estate
Country / Region
Canada