Vega Awards Gold Winner Winner

2023

LUXE IS IN THE DETAILS

Entrant Company

Simon Puschmann

Category

Digital Marketing (Campaign) - Display Advertising

Client's Name

GENESIS MOTOR AMERICA

Country / Region

United States

David Mesfin from Innocean USA and I developed an idea which helped solve a lot of the problems most car manufacturers usually face with their digital out of home billboards - we added motion to a billboard. I suggested to create a Giga Pixel image that really pushes the envelope. We created an image with virtually endless resolution that allowed us to create an 8k film out of a still that just zooms out from a a macro detail to the full car and more, with no cut or camera movement.

Credits

PHOTOGRAPHER, DIRECTOR
SIMON PUSCHMANN
AGENCY
INNOCEAN, USA
CREATIVE DIRECTOR
DAVID MESFIN
POST PRODUCTION
NICOLA CAFANTARIS (HARVEST DIGITAL AGRICULTURE)
2023
Website & Mobile Sites
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Entrant Company

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Website & Mobile Sites - Best Responsive/Adaptive Design for Mobile

Country / Region

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Country / Region

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Entrant Company

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Country / Region

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Country / Region

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