Vega Awards Silver Winner

2023

This is Org

Entrant Company

WONDR / Ringers

Category

Website & Mobile Sites - Professional Services

Client's Name

Org

Country / Region

Ireland

More Human Please

Org is a more human kind of professional services company created to harness the power of people who get things done.

Unlike other professional services companies, Org believes every interaction will be more rewarding, every project will run more smoothly and every organisation will find the process of digital business process optimisation easier if we begin each day with one simple reminder; more. human. please.

The aim of the website was to create an interactive digital experience that would reflect Org’s mission, while setting a competitive benchmark in an otherwise inhuman industry.

Ringers Creative worked on defining the brand with a new manifesto, identity design and sharper positioning. WONDR created an interactive digital experience that adds depth to the company in an approachable and sophisticated manner, setting a competitive benchmark in an otherwise 'inhuman' industry. The new site encompasses a company that aims to humanise the experience of transformational change for organisations. The site gives a home base to Org and their two sister companies ABTRAN and Morgan McKinley, showcasing their expertise and most successful case studies that encompass themes of human brilliance, technology, creativity, thoughtfulness, and going beyond.

The site design is smart and user-friendly, allowing the user to see the most relevant and important information first, with CTA’s throughout, linking to other relevant sections and case studies allowing the user to navigate the entire site without ever touching the menu.

The call-back form sequence is quick and efficient, connecting the user to the right person within Org in four simple steps.

The site also features a full-screen manifesto video, a clean editorialised grid, and case studies highlighted in the famous pink of the Financial Times.

WONDR's work on the Org website successfully achieved its goal of creating a more human kind of professional services company, harnessed by the power of people, talent, and technology. The new site is an organic, welcoming, and sophisticated site that represents Org’s commitment to humanising the experience of transformational change for organisations.

Credits

RINGERS
Bobby Byrne
2023
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