The Lucullan Collection Website

We were tasked with creating a website for a new start-up – ‘The Lucullan Collection’. They came to us with lots of amazing ideas but didn’t know where to begin or how to bring the ideas to market. They create products based around the herbs they hydroponically grow. This method uses 75% less water and fewer inputs than traditional farming. All their products are plastic free, vegan, cruelty free and natural to reflect their values and beliefs. Their products currently include: herbs, soaps, shampoos, body washes, candles and spirits.

We assisted with creating a name, logo and brand identity as well as a website. This project is long-term and has only just begun so content on the website is still limited. Our goal is to bulk the website out with more content and add more products as time goes on. The goal of the website is to educate visitors about why to shop The Lucullan Collection – meaning the sustainable practised they’ve uniquely adopted and the nutritional benefits of their edible products.

Their brand was built around being luxurious but also ethical and environmentally friendly. We wanted this to be reflected in the look and feel of the website. We achieved this by using multiple creative assets that gave off this look and feel, such as: rough edges on containers and between elements, a handwritten font for headings, handwritten arrows to denote buttons and hand drawn icons. We also used subtle swirls as backgrounds in areas for a luxurious touch. This website has a unique look and feel to it because of this and will stand out to users over competitors’ websites.

The website has been developed with ecommerce functionality including: products, reviews, basket, checkout and an account dashboard. It also includes a trade portal where businesses can sign up and buy products at a discounted price.