2022
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Category
Client's Name
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ReadyOC is a public outreach effort aimed at educating and empowering Orange County residents, businesses, and the community to better prepare for emergency situations. As the leading emergency preparedness organization in the county, our goal is to get local residents better prepared for a variety of emergency situations that could impact the county and to offer opportunities for concerned citizens to get involved in local readiness efforts.
Funded through the U.S. Department of Homeland Security, ReadyOC is administered by the Santa Ana and Anaheim police departments as part of the Urban Area Security Initiative (UASI) in conjunction with the Orange County Sheriff’s Department. The campaign is guided by the ReadyOC Steering Committee composed of emergency management personnel representing several local government agencies and advised by a Corporate Advisory Council that includes many of Orange County's leading businesses and organizations.
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ValueLabs
Digital Marketing (Campaign) - Integrated Campaign
Country / Region
India
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The Brand Advocates
Owned Media (Campaign) - eTraining Module
Country / Region
United States
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Zcast Production
Podcast (Campaign) - Society & Culture
Country / Region
United States