Vega Awards Arcturus Winner Winner

2022

Reasons To Choose Avecina Medical - Whiteboard Video

Entrant Company

Mad Men Marketing

Category

Video / Online Video (Single) - White Board Video

Client's Name

Avecina Medical

Country / Region

United States

Avecina Medical is an urgent care clinic in Jacksonville, Florida and the surrounding metropolitan area. They offer 3 locations that are spread out enough so that each location can serve a major part of the community without overlapping with another location's service area. They are open until 8pm on weekdays, allowing working professionals time to get treated after work without the need to use a sick day or personal time off. They're even open on weekends when most private doctors' offices are closed. Not only that, but they're significantly less expensive than getting treated at a hospital emergency room. We conceived this whiteboard concept to take advantage of one of our videographer's natural talents and so the video would stand out among other videos that use live-action. As opposed to other videos that only claim to be whiteboard videos, Tamara is actually drawing everything you see. No program was used, this was all her own artwork and her own creative ideas.

Credits

Director of Production - Mad Men Marketing
Tamara Dileo
Copy Chief - Mad Men Marketing
Sam Chaney
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