2022
SM Supermalls: SM ChristmaSaya Village
Entrant Company
SVEN
Category
Digital Marketing (Campaign) - Experimental / Innovative
Client's Name
SM Supermalls
Country / Region
Philippines
The most popular holiday in the Philippines has been put on lock down since 2020. But this 2021, SM Supermalls sought to give the Filipinos their Christmas spirit back with the SM ChristmaSaya Village, the country’s first ever rewards metaverse experience that brought the magical holiday experience straight to Filipino households.
Credits
Entrant Company
500 Designs
Website & Mobile Sites - Religion & Spirituality
Country / Region
United States
Entrant Company
Cepheid
Video / Online Video (Single) - Best Use of Visual Effects / Motion Graphics
Country / Region
United States
Entrant Company
QNET
Video / Online Video (Campaign) - Public Service / Activism
Country / Region
Singapore
Entrant Company
Affinity Creative Group
Website & Mobile Sites - User Experience
Country / Region
United States