Vega Awards Canopus Winner Winner

2022

Hoopers Vote

Entrant Company

Heartlent Group

Category

Social Media (Campaign) - Best Graphics

Client's Name

Rock The Vote

Country / Region

United States

We were pleased to lead the creative for the Rock The Vote 2020 campaigns Hoopers Vote and Kickoff The Vote, currently an 14x award winner.

Hoopers Vote was a movement to engage and amplify the powerful influence of basketball culture and the larger-than-self community that defines it, to drive action both on and off the court in the 2020 Election.

Kickoff The Vote used Week 8 of the 2020 NFL season to drive action during the final push days before Election Day.

We designed over 400 custom digital content pieces for current and former basketball athletes and people with strong ties to the game of basketball, celebrities, personalities, and influencers + current NFL players. Additionally, we created and released a series of Instagram Filters (General Filters, Duke University, Kickoff The Vote and all WNBA teams) 2-weeks before Election Day for the final voter push.

Combined, Hoopers Vote + Kickoff The Vote received over 85,000 Engagements and a 4.2% Engagement Rate with $0 in Paid Media during the 6-week campaign.

Credits

Ben Lyons
2022
 
Mod Op LLC | Vega Website Awards 2022 Winner
Warner Bros. Interactive Entertainment

Entrant Company

Mod Op LLC

Social Media (Campaign) - Games / Games-Related

Country / Region

United States

2022
 
Mod Op LLC | Vega Website Awards 2022 Winner

Entrant Company

Mod Op LLC

Website & Mobile Sites - Celebrity / Fan

Country / Region

United States

2022
 
Merkle | Vega Website Awards 2022 Winner
Maggiano's Little Italy

Entrant Company

Merkle

Video / Online Video (Campaign) - Restaurant / Café

Country / Region

United States

2022
 
QNY Creative & Qreactive | Vega Website Awards 2022 Winner
Toschi Vignola s.r.l

Entrant Company

QNY Creative & Qreactive

Website & Mobile Sites - Food & Beverage

Country / Region

United States