Vega Awards Centauri Winner Winner

2022

Gussi Video Ads

Entrant Company

WebMechanix

Category

Social Media (Campaign) - Fashion & Beauty

Client's Name

Gussi

Country / Region

United States

Hoping to expand their hair care audience, Gussi approached us in search of a solution: a new strategy that would be inclusive to all hair types while still maintaining a modern and trendy approach. Gussi is an at-home keratin treatment formulated to make hair frizz-free in half the time and cost of a salon visit, so we knew we needed to emphasize the benefits and inclusiveness of their treatment.

The new strategy is chic and contemporary with a focus on engaging with all hair types through current social media trends.

2022
Website & Mobile Sites
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Entrant Company

Forum One

Website & Mobile Sites - Diversity & Inclusion

Country / Region

United States

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Entrant Company

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Country / Region

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Colt Technology Services

Entrant Company

Bold Content Video

Video / Online Video (Single) - Informational

Country / Region

United Kingdom