LYNX Fleet

Carrier Transicold is the transportation arm of the world-renowned air-conditioning company Carrier. With a new innovation that combines hardware, software and Amazon Web Services, LYNX Fleet helps its customers keep track of precious cargo as that cargo makes its way across the world. Our brief was to create a video that would appeal to 1. people in the trade 2. owners of logistics companies and 3. the general public. Using the visual concept of a child playing with planes, trains, ships and automobiles, we illustrate how the LYNX solution is something everyone in the cargo and logistics business needs.