Vega Awards Arcturus Winner Winner

2021

Wooooke!: The Unconscious Bias Song

Entrant Company

Miami Ad School

Category

Student - Video / Online Video - Music Video

Client's Name

MTV

Country / Region

United States

Entry Level

Student

Unconscious biases are social assumptions that can come off as prejudice and rude.

This song is calling out the ignorance that has been ingrained in society for far too long! It’s time to START THINKING (“is this okay to say?”) before you actually say it.

Credits

Copywriter
Jessica Rodriguez
Art Director
Buchun Jiang