2021
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About The Entry
TASK:
MLL, a leukemia laboratory based in Munich, wants to show that each patient is an individual and how enthusiastic each employee is during their work.
CONCEPT:
The laboratory assistants of MLL work like detectives when they examine a simple drop of blood. For them this drop is more than a kind of body fluid. For them it's a storyteller. In this video we created the whole story around this incredible high-tech science. Together with different testimonials and atmospheric mood pictures from the laboratory the audience gets a taste of the miracle of modern medical science.
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Rogers & Cowan PMK
Video / Online Video (Campaign) - Comedy
Country / Region
United States
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Openfield Marketing Johannesburg
Podcasts (Campaign) - Sports
Country / Region
South Africa