Vega Awards Centauri Winner Winner

United States

2021

Zesty Paws

Entrant Company

Hawthorne Advertising

Category

Video / Online Video (Single)

Client's Name

Zesty Paws

Sub-Category

Advertisement

Us American pet parents, we absolutely love doting on our pets, but we also love them to be well-behaved. Yet, the stories we tell about our pets tend to be the stories of mischief; that time Fido ate the birthday cake or Boomer attacked the robot vacuum. The truth is a little bit of mischief is the sign of a happy, healthy, hilarious pet. Even if it’s tough to admit in the moment it’s what our pets will always be remembered for, it’s what we love about them and it’s why we created a campaign for Zesty Paws centered on maintaining your pet’s health, so you can keep laughing at those moments of mischief.

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United States
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Entrant Company

Yamamoto Agency

Category

TV Ad

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Entrant Company

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Category

Documentary - Long Form (>5 mins)

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Entrant Company

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Category

Program

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Greystar

Entrant Company

The Savage Bureau, Inc.

Category

Best Content