Vega Awards Centauri Winner Winner

2021

Zesty Paws

Entrant Company

Hawthorne Advertising

Category

Video / Online Video (Single) - Advertisement

Client's Name

Zesty Paws

Country / Region

United States

Us American pet parents, we absolutely love doting on our pets, but we also love them to be well-behaved. Yet, the stories we tell about our pets tend to be the stories of mischief; that time Fido ate the birthday cake or Boomer attacked the robot vacuum. The truth is a little bit of mischief is the sign of a happy, healthy, hilarious pet. Even if it’s tough to admit in the moment it’s what our pets will always be remembered for, it’s what we love about them and it’s why we created a campaign for Zesty Paws centered on maintaining your pet’s health, so you can keep laughing at those moments of mischief.

2021
 
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