2021
ABP Holiday 2020 RESEND 2
Entrant Company
AARP
Category
Digital Marketing - Email Marketing
Client's Name
Thomas ARTS
Country / Region
United States
AARP Auto Buying Program (ABP) deployed the second of two resend emails as part of the targeted 2020 Holiday email campaign to AARP Members and NonMembers. This email promoted awareness of the program and provided the audience with tools and information to use when considering purchasing a car through AARP and TrueCar.
Credits
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Origami Research & Development
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