2020
Shaking the World of Diabetes
Entrant Company
SVEN
Category
Social Content & Marketing - Health & Fitness
Client's Name
Glucerna
Country / Region
Philippines
In the current normal when Filipino people with diabetes need a little more convenience and empowerment, diabetes nutrition brand Glucerna took the bold leap of launching a new product format – Glucerna Ready-to-Drink. But instead of going the usual serious route expected from the category, the brand made another bold choice that significantly paid off – to take a FUNctional, optimistic launch approach that starts with… a SHAKE!
Entrant Company
UnitedHealthcare
Video / Online Video (Campaign) - Corporate
Country / Region
United States
Entrant Company
Wetherbee Creative & Web LLC
Social Content & Marketing - Food & Beverage
Country / Region
United States
Entrant Company
Mobomo, LLC.
Websites - Government
Country / Region
United States
Entrant Company
Visibly Connected
Digital Marketing - Marketing Effectiveness
Country / Region
United States