2020
Entrant
Category
Client's Name
Country / Region
In the current normal when Filipino people with diabetes need a little more convenience and empowerment, diabetes nutrition brand Glucerna took the bold leap of launching a new product format – Glucerna Ready-to-Drink. But instead of going the usual serious route expected from the category, the brand made another bold choice that significantly paid off – to take a FUNctional, optimistic launch approach that starts with… a SHAKE!
Entrant
LHWH Advertising & PR
Websites - Consumer
Country / Region
United States
Entrant
All Rise Say No To Cyber Abuse
Video / Online Video (Campaign) - Activism
Country / Region
United Kingdom
Entrant
Viking Social Agency
Social Campaign & Series - Entertainment
Country / Region
United States