2020
Entrant Company
Category
Client's Name
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Entry Level
Microsoft CardioLens is the breakthrough technology which has the ability to scan faces and detect changes in heartbeats, pulse rate, stress level etc. We use this technology to help older drivers with Dementia.
The lens will scan their faces and check if the driver is completely conscious and in focus. If the lens detects a high level of confusion or anxiety, it will prevent the car from starting. It’ll also ask the driver to stop the car on the side of the road, meanwhile alerting the authorities with their location for assistance.
Credits
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IrisWave
Video / Online Video (Single) - Wedding
Country / Region
Singapore
Entrant Company
Player One Trailers
Video / Online Video (Single) - Best Editing
Country / Region
United States
Entrant Company
Socialfly
Social Content & Marketing - New Category (Social Content & Marketing)
Country / Region
United States