Vega Awards Centauri Winner Winner

2020

Afinity

Entrant Company

Miami Ad School Hamburg

Category

Virtual Reality & 360 Video - Best User Experience

Client's Name

HTC Vive

Country / Region

India

Entry Level

Student

Virtual reality has not been used to its full potential as an empathy machine. It has mostly dominated a consumer market. We wanted to expand its horizons in the business to business market. Hence, we came up with the idea of making a sensitivity training application for corporates, schools, hospitals, warehouses, etc. Sensitivity training exists as a video in most workplaces. It never makes an impact as it lacks connection.

Afinity is a virtual reality application that is used as a sensitivity training tool for workspaces and schools. We make sensitivity training an immersive experience for the employees and students by making them see things from the perspective of a disabled person. Afinity makes them experience the challenges that disabled people face in their day to day lives especially at work. Afinity aims to make people compassionate and empathise with disabled people.

Credits

Creative Technologist
Justus Rosenkranz
Creative Technologist
Paras Juneja
Creative Technologist
Sukratti Jain
Mentor
Philip Wogart
2020
Social Campaign & Series
Altair Media | Vega Website Awards 2020 Winner
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Entrant Company

Altair Media

Social Campaign & Series - Arts

Country / Region

United Kingdom

2020
Websites
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Coastal Paws Pet Resort

Entrant Company

LHWH Advertising & PR

Websites - Consumer

Country / Region

United States

2020
Video / Online Video
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Paradox Interactive

Entrant Company

Red Cabin Productions and Lillasyster/Studio Konkret

Video / Online Video (Campaign) - Best Directing

Country / Region

Sweden

2020
Websites
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Entrant Company

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Websites - Corporate Social Responsibility

Country / Region

Belgium