2020
Entrant Company
Category
Client's Name
Country / Region
Entry Level
Virtual reality has not been used to its full potential as an empathy machine. It has mostly dominated a consumer market. We wanted to expand its horizons in the business to business market. Hence, we came up with the idea of making a sensitivity training application for corporates, schools, hospitals, warehouses, etc. Sensitivity training exists as a video in most workplaces. It never makes an impact as it lacks connection.
Afinity is a virtual reality application that is used as a sensitivity training tool for workspaces and schools. We make sensitivity training an immersive experience for the employees and students by making them see things from the perspective of a disabled person. Afinity makes them experience the challenges that disabled people face in their day to day lives especially at work. Afinity aims to make people compassionate and empathise with disabled people.
Credits
Entrant Company
DesignLab Marketing / Advertising
Websites - Construction
Country / Region
Turkey
Entrant Company
SVEN
Digital Marketing - Marketing Effectiveness
Country / Region
Philippines
Entrant Company
Liuyazi Hou(Arya)
Games - Best Visual Design
Country / Region
United States