Vega Awards | Arcturus Winner

United States

2019

Bio-Oil - Love Your Marks

Entrant Company

Taylor & Pond

Category

Video / Online Video (Single)

Client's Name

Bio-Oil

Sub-Category

Beauty & Cosmetics

Whether a stretch mark or a scar, your "marks" are representative of where your body has been and a reminder of one’s strength and personal skincare journey. Body positivity is about celebrating physical differences and self-care. Loving your individual skin and treating it well with Bio-Oil. The key messaging/tone of voice for this campaign was: Love Your Marks, Self-Care and Body Positivity. The Taylor & Pond team created a video ad for this campaign to be published on YouTube, Hulu, Amazon Fire and Target for bringing brand awareness to Bio-Oil.

Credits

Head of Videography / Taylor & Pond Matt Torres
Account Manager / Taylor & Pond Katelyn Winker
Account Manager / Taylor & Pond Kassidy Abbott
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Category

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Category

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Entrant Company

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Category

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