Vega Awards | Arcturus Winner

United States

2019

Run The World

Entrant Company

Miami Ad School San Francisco

Category

Video / Online Video (Campaign)

Client's Name

Brooks

Sub-Category

New Category (Video / Online Video Campaign)

Brief: Market Brooks Gear To Millennials Insight: In a national survey of runners, the number one thing runners say they want to learn about is Best places to run when on vacation. Idea:  Brooks wanted to uphold its run happy motto by combining the two things Millennials love: running and traveling. So it introduced Run The World, the program that turns new running routes to travel destinations.

Credits

Copywriter Hatem El Akad
Art Director Connor Witt
Art Director Renny Eackelbary
2019
Turkey

Entrant Company

Promoqube

Category

Sports

2019
Denmark
Fritz Schur Consumer Products

Entrant Company

Connected

Category

Branded Content

2019
United States

Entrant Company

Dreamscape Marketing

Category

New Category (Digital Marketing)

2019
United States

Entrant Company

RESLV

Category

Corporate