Vega Awards | Centauri Winner

United States

2019

Holiday Toy Catalog

Entrant Company

Jane Lee Design

Category

Owned Media

Client's Name

The Good Toy Group

Sub-Category

New Category (Own Media)

To create and design a Holiday Toy Catalog for The Good Toy Group members who are independent toy retailers across the united states. The covers must have a modern holiday look and feel and the inside pages must unify all the toy stores with a common design thread. "The Good Toy Group represents the best independent toy stores in a member-owned cooperative venture to thrive and compete by promoting creative, culturally-sensitive, quality playthings that foster happy, healthy childhoods and productive lives.” There are four different covers offered to the toy store retailer. They have to pick one cover that best represents their toy store. The toy store may choose a cold or warm spread (dependent on where they are located ) for the pages 10-11 for the active product and they may choose a Lego or non-Lego toy spread pages 30-31. The catalog also supports specialty vendors and promotes the healthy play and development of children everywhere.

Credits

Monarch Photography Zach Thomas
2019
United States
Laureate International Universities

Entrant Company

Digital Natives Group

Category

School / University

2019
United States

Entrant Company

Dreamscape Marketing

Category

Non-Profit

2019
United States

Entrant Company

Behavior Design

Category

Professional Services

2019
United States

Entrant Company

Affinity Creative Group

Category

Documentary (Series)