2019
Ultimate Travel Feels with the Ultimate Seat Sale
Entrant
SVEN
Category
Digital Marketing - Travel
Client's Name
Philippine Airlines
Country / Region
Philippines
Premium airline Philippine Airlines (PAL) in its latest Ultimate Seat Sale with lowest fares to 75 local and global destinations sought out to capture the value-driven wanderlust Filipino Millennials — the Filennials. To get them to take a chance on PAL when they're used to flying budget, we gave them Ultimate social experiences they couldn't ignore by banking on their top triggers: emotion, sound, curiosity and fun.
Credits
Entrant
OffWhite Co
Video / Online Video (Single) - Toy & Hobby
Country / Region
United States
Entrant
Superlab
Website - Music, Movie and Film
Country / Region
Belgium
Entrant
Drakaina Foundation
Video / Online Video (Single) - Directing
Country / Region
United States
Entrant
Miami Ad School San Francisco
Mobile Apps / Sites - New Category (Mobile Apps / Sites)
Country / Region
United States