2019
Ultimate Travel Feels with the Ultimate Seat Sale
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SVEN
Category
Digital Marketing - Travel
Client's Name
Philippine Airlines
Country / Region
Philippines
Gallery
About The Entry
Premium airline Philippine Airlines (PAL) in its latest Ultimate Seat Sale with lowest fares to 75 local and global destinations sought out to capture the value-driven wanderlust Filipino Millennials — the Filennials. To get them to take a chance on PAL when they're used to flying budget, we gave them Ultimate social experiences they couldn't ignore by banking on their top triggers: emotion, sound, curiosity and fun.
Featured Media
Credits
Entrant
Agency Fifty3
Social Content & Marketing - New Category (Social Content & Marketing)
Country / Region
United States
Entrant
Advantages
Website - Design / Web Agency
Country / Region
United States
Entrant
System Era Softworks
Video / Online Video (Single) - Editing
Country / Region
United States
Entrant
Miami Ad School San Francisco
Mobile Apps / Sites - New Category (Mobile Apps / Sites)
Country / Region
United States