Vega Awards | Centauri Winner

United States

2019

Marketing Upheaval, Episode 7: Alan Wilson

Entrant Company

Creative Outhouse

Category

Audio (Single)

Client's Name

(self promotion)

Sub-Category

Podcast Single Episode

On Episode 7: Alan Wilson on gaming, creating and fierce customer loyalty Our guest this episode was Alan Wilson, co-founder and co-owner of Tripwire Interactive. It’s a gaming company that’s grown to millions of users in a really short amount of time. Tripwire gamers are fiercely loyal to the games and to the brand itself. We talked about how Tripwire does that. We also talked about how gaming companies give fans a voice in designing mods for their product. Also, we talked about shooting stuff. Welcome to Marketing Upheaval.

Credits

Host/Marketing Upheaval, Founder/Creative Outhouse Rudy Fernandez
Producer/Marketing Upheaval, Project Manager/Creative Outhouse Susan Cooper
Guest/Tripwire Interactive Alan Wilson
2019
United States
Hilton

Entrant Company

ArtVersion

Category

Marketing Effectiveness

2019
Germany
THINK Festival / All Hands Group

Entrant Company

workaholiks - Brand architects

Category

Home Page

2019
United States

Entrant Company

Agency Fifty3

Category

New Category (Social Content & Marketing)

2019
United States
Gregory O. Hill

Entrant Company

IEEE-USA

Category

Non-Profit