Vega Awards | Centauri Winner

United States

2019

Edios Media

Entrant Company

300FeetOut

Category

Website

Client's Name

Edios Media

Sub-Category

Professional Services

Edios Media is a video production agency that’s reimagining the way people learn. By creating powerful e-learning solutions and online courses, they inspire and engage learners through storytelling. With a run of success with clients like Google, Facebook and Salesforce, they tapped 300FeetOut to up the ante of their brand presence. Working with Edios we dug deep to create brand values they could live by, authentically. Tailored. People-invested. Driven. Polished. Once their values truly embodied the present and future of Edios, we tackled their brand expression. From logo to guidelines, we created a brand tailored to Edios’ values and brand personality. A refined take and a honed finish refreshed their familiar wordmark. The color palette pops with an invigorating purple, a warm grey works with whitespace for that polished touch, and a hit of orange for human warmth reflects the way they approach their work. The brand typography supports these same ideas and is as bold and driven as it is friendly and approachable. Next up, Edios needed to display their true value and capabilities in the digital realm. Our entire team collaborated on the strategy to create a robust sales tool with the best user experience (UX) for visitors. Website users are encouraged to interact and engage with quick-read content interspersed with interactive video. The information architecture (IA) maintains a clear content hierarchy that lets users digest content while guiding them through storytelling narrative. Built over a slick, custom content management system (CMS), Edios has the ability to keep their site fresh with new media and the latest content as their projects roll in. The final result? A personable brand and a new site that is fresh, easy on the eye, simple to use, and will last Edios Media for years to come.

Credits

CXO Barbara Stephenson
Art Director Greg Ciro Tornincasa
Technology Director Rex Vokey
Lead Developer Joren Mathews
Lead Developer Chantel Gonzales
Designer Bri Martinez
Content Writer Vera Springett
SEO Strategist Andrew Levine
2019
United States

Entrant Company

Ambassadors of Conservation

Category

Editing

2019
United States
EVO

Entrant Company

ArtVersion

Category

Sports

2019
United States

Entrant Company

LHWH Advertising & PR

Category

Banner Campaign

2019
Philippines

Entrant Company

SVEN

Category

Marketing Effectiveness