Vega Awards | Arcturus Winner

United States

2019

The Parallax Banner Ad

Entrant Company

Miami Ad School San Francisco

Category

Video / Online Video (Single)

Client's Name

The Times And Sunday Times

Sub-Category

New Category (Video)

The problem with how the news reaches us today, is that its not usually our choice what we read. Tailored algorithms on social media platforms populate our feeds with news articles that only confirm what we already believe about the world. Nothing can really be done about what articles we see on our News Feeds, until The Times And Sunday Times found a loophole. Banner Ads, the one thing that follows us everywhere, regardless of social medias algorithms. And thats how The Times and Sunday Times challenge us to think again.

Credits

Copywriter Hatem El Akad
Copywriter Erica Yoshimura
Art Director Donghoon Lee
2019
United States
Peterson White LLP

Entrant Company

FindLaw

Category

Law and Legal Services

2019
United States
Federated Investors, Inc. (FDI)

Entrant Company

Behavior Design

Category

Financial Services

2019
Turkey

Entrant Company

Promoqube

Category

Games / Games Related

2019
United States
Young Israel of Jamaica Estates

Entrant Company

Multipleoutlet Productions

Category

Nonprofit