2018
OPEL ADAM - Be 360
Entrant Company
SevenOne AdFactory GmbH
Category
Digital Marketing - Integrated Campaign
Client's Name
Opel Automotive GmbH
Country / Region
Germany
Contestant Karina dives into VR music video with six different virtual worlds to a track that was produced exclusively for the campaign.u00a0The VR video is a new interactive tool which complements the Opel Adam BE 360 communications concept of TV & online ads, product placements and editorial sweepstakes. The goal: selling special edition cars through a new channel on amazon.
Entrant Company
Mirrored Media
Digital Marketing - Social Campaigns
Country / Region
United States
Entrant Company
Gorilla Media
Social Media - Experimental & Innovation
Country / Region
Denmark
Entrant Company
RITTA
Owned Media (NEW) - eBrochure (New)
Country / Region
United States
Entrant Company
MOXY
Website - User Experience
Country / Region
Portugal