2018
OPEL ADAM - Be 360
Entrant
SevenOne AdFactory GmbH
Category
Digital Marketing - Integrated Campaign
Client's Name
Opel Automotive GmbH
Country / Region
Germany
Contestant Karina dives into VR music video with six different virtual worlds to a track that was produced exclusively for the campaign.u00a0The VR video is a new interactive tool which complements the Opel Adam BE 360 communications concept of TV & online ads, product placements and editorial sweepstakes. The goal: selling special edition cars through a new channel on amazon.
Entrant
Responsive Spaces
Digital Marketing - Experimental & Innovation (New)
Country / Region
Austria
Entrant
Digital Marketing - Experimental & Innovation (New)
Country / Region
United States
Entrant
VICE/Motherboard
Video / Online Video - Science
Country / Region
United States
Entrant
Substance
Video / Online Video - Directing
Country / Region
Australia