Vega Awards | Canopus Winner

Sweden

2018

Priceless Finland

Entrant Company

McCann Stockholm

Category

Social Media

Client's Name

Mastercard

Sub-Category

Native Advertising

When Finland celebrated 100 years of independence, everybody wanted to take part. To break through the clutter and get some attention on this noisy day, we decided to take Mastercard's iconic brand promise Priceless, to Snapchat. Through a branded national geofilter, we made a timely tribute that inspired people to create their very own tributes to Finland, through Mastercard.

2018
United States

Entrant Company

GoingClear Interactive

Category

Fitness / Health

2018
United States

Entrant Company

Category

Experimental & Innovation (New)

2018
Portugal

Entrant Company

Omdesign

Category

Self-Promotion (NEW)

2018
Germany
Stadtwerke München GmbH

Entrant Company

Screencraft Entertainment GmbH

Category

Corporate (NEW)