2017
Welcome to smart (tm)
Entrant Company
CraneMorley Inc.
Category
Website - Automotive
Client's Name
Mercedes-Benz USA
Country / Region
United States
This interactive web site tells the story of the smart brand in a creative package that models its quirky nature. It serves as the first of two pieces that prepare the MBUSA audience for a hands on driving experience.
smart cars are sold through Mercedes dealerships it was important that the creative standout from the conservative Mercedes-Benz family brand.
I
Credits
Entrant Company
Substance
Video / Online Video - Motion Graphics (New)
Country / Region
Australia
Entrant Company
Scorpion
Website - Professional Services
Country / Region
United States
Entrant Company
Next Generation Esports
Video / Online Video - Directing
Country / Region
United States
Entrant Company
Digital Marketing - Branding / CI
Country / Region
Hong Kong SAR