MINED

Entering the Vega Digital Awards was a natural step to highlight the effort and dedication we have put into transforming entrepreneurship education. In doing so, we seek to share with the world how MINED is redefining the future of entrepreneurship in the region, providing entrepreneurs with the tools to grow not only financially, but also in their personal development. Winning this award is a recognition of all the teamwork and vision we have. Personally, it means seeing our mission of empowering thousands of people through education become a reality that positively impacts the lives of many. Professionally, it is an impetus to move forward, reaffirming our position as an industry leader.

The story behind "Mentalidad GEN" and its success lies in our mission to empower entrepreneurs in Latin America through educational content that not only trains them in business skills but also inspires them to develop a constant growth mindset. This project was born with the vision of changing the paradigm of traditional training and offering something much more accessible, dynamic, and disruptive. We were inspired by the need to create a platform that, through live streaming tools like Mixlr, could reach thousands of people with daily conferences on leadership, mindset, and growth strategies. What makes Mentalidad GEN unique is that every day, people can learn directly from successful entrepreneurs who earn more than six figures a month—something you won’t find in just any company. Mentalidad GEN represents a new form of entrepreneurial education in the region that goes beyond technical knowledge, also fostering a culture of leadership and personal growth in a collaborative environment.

"Mentalidad GEN" stood out for its ability to bring together top business leaders and offer our listeners the opportunity to learn directly from them. A clear example was our session in the Bahamas, which brought together four leaders, each exceeding seven figures in turnover, and reached a peak number of connected participants. This experience not only had a great impact on the community but also created a unique momentum that reaffirmed the relevance of our educational approach and our commitment to continuous growth.

One of the biggest challenges we faced was connecting 4 leaders at the same time in a live session, as it was the first time in the history of Mentalidad GEN that we were able to bring so many high-level leaders together in a single broadcast. Usually, we only have one of these entrepreneurs leading the conferences, so coordinating agendas and making sure everyone could participate simultaneously was a logistical and technical challenge.

This award represents a significant milestone for Mentalidad GEN, not only because it validates our innovative approach to business education, but also because it reinforces the vision and collective effort of our team. In the long term, we hope that this recognition will open new doors and allow us to continue expanding our community, both in Latin America and globally. It is also an impetus to keep innovating and continuously improving our content and the impact we generate. We have already noticed an increase in the visibility of our brand, with more people interested in collaborating and being part of our community, which reflects a positive shift towards new opportunities for growth and expansion.

The reaction from our community has been overwhelmingly positive. Our clients and listeners have shown great enthusiasm and pride in the recognition, as this award not only validates the work we are doing but also reinforces their confidence in the value of what we offer. A memorable moment was when one of our most active ambassadors shared on our social networks that, thanks to Mentalidad GEN, he had reached his goals faster than he had imagined. Seeing how other members added to his enthusiasm highlighted the real impact the project has had on their lives. This kind of feedback reinforces the importance of what we are doing and motivates us to keep going stronger.

My advice would be to always keep the focus on adding real value to the community and be consistent in the quality of the work you deliver. The key is to deeply understand the needs of your audience and offer them practical and innovative solutions that truly help them move forward. It is critical not only to be good at what we do, but also to have the growth mindset and resilience to overcome the obstacles that come our way. In addition, having a clear vision and a genuine purpose makes a difference, as it is conveyed in every action and proposal you present. It is also crucial to surround yourself with a team that shares that vision and is willing to give its best, since success is a collective effort. In terms of strategies, maintaining constant innovation and taking advantage of the opportunities offered by technology can mark a turning point in the relevance of your proposal. In summary, a mindset of excellence, passion for what you do, and commitment to your community are the foundation for achieving significant impact and standing out in any sector.

The digital industry is undergoing an incredibly rapid transformation, driven by technological advances, the expansion of streaming platforms, and the growth of interactive content. In this changing landscape, there is a huge opportunity to continue innovating and adapting. Mentalidad GEN has positioned itself as a benchmark in digital business education, but to remain at the forefront, we must be prepared for upcoming changes in technology, such as artificial intelligence, content personalization, and new forms of digital interaction. At MINED, we are integrating increasing automation and artificial intelligence into our projects, which will allow us to improve user experience, optimize internal processes, and offer even more relevant and personalized content to our community. We also see enormous potential to expand our global presence, leveraging advances in technology and connectivity to reach more entrepreneurs and inspire the next generation of leaders. The future will undoubtedly be even more digital and collaborative, and MINED is poised to continue as a driving force in digital education for entrepreneurs.

My advice would be not to let fear or lack of experience stop you from participating. Every step you take, every submission, is an opportunity to learn and grow. Participating in competitions is not just about winning, but about gaining visibility, receiving valuable feedback, and connecting with other professionals who can enrich your project. Sometimes, the value lies in the process itself: in continuous improvement, in the discipline of presenting your work, and in the satisfaction of seeing how your effort is recognized, regardless of the result.

The message I would like to share with other digital thinkers, marketers, and industry professionals is clear: the future lies in digital education and the ability to adapt and be resilient in a changing environment. We live in a world where innovation is the key to success, and the only way to stay relevant is to embrace technology and the opportunities it offers.

This achievement is dedicated, without a doubt, to the entire Mentalidad GEN and MINED team. Every member of our team, from leaders to collaborators, has played a fundamental role in this success. Their dedication, effort, and passion for what we do have been the key to achieving this recognition. Without their commitment, this project would not have reached the impact it has today.

“Empowering entrepreneurs through disruptive education, connecting leadership and personal growth to transform lives.” This phrase captures the essence of Mentalidad GEN because it reflects our commitment to education, leadership, and the integral development of our members. We have managed to create a unique space where training is not only technical but also emotional and personal, directly impacting the lives of our community.

What's next for us is to continue to innovate and take our educational approach to the next level.