Voodoo Ranger

Entrant Company

Frost Motion

Category

Video / Online Video

Client's Name

New Belgium Brewing Co.

Sub-Category

Food & Beverage / Restaurant (New)

New Belgium approached us to partner with their internal marketing team to launch a character for the new Voodoo Ranger line of beers. This was uncharted territory for the brewery as our partnership marked their first formal campaign push. The journey started with hundreds of initial sketches, to 3D modeling to now a complete persona for all video, packaging and branding.

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Credits

Creative Director Curt Cooper

Executive Producer Andrew Johnston

Designer Sean Kasa

President Beth Cooper

Web Developer Shawn Astrom

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2017

United States