2017
WELDER WATCH LAUNCH CAMPAIGN
Entrant Company
Promoqube
Category
Social Media - Influencer Marketing (New)
Client's Name
Welder Watch
Country / Region
United States
We looked for real people from different backgrounds. Not necessarily influencers or bloggers. And the main criteria was not the number of followers. But they have a sense of fashion. We literally searched them on Instagram and it was for seeding purposes. Then we started looking for brand ambassadors. We named them: GANG.
Credits
Entrant Company
Silver Agency
Website - Energy
Country / Region
United Kingdom
Entrant Company
Frost Motion
Video / Online Video - Non-Profit
Country / Region
United States
Entrant Company
Explanimate
Video / Online Video - Animation
Country / Region
Australia
Entrant Company
ArtVersion Interactive
Website - Multi-level Marketing
Country / Region
United States