2017
WELDER WATCH LAUNCH CAMPAIGN
Entrant
Promoqube
Category
Social Media - Influencer Marketing (New)
Client's Name
Welder Watch
Country / Region
United States
We looked for real people from different backgrounds. Not necessarily influencers or bloggers. And the main criteria was not the number of followers. But they have a sense of fashion. We literally searched them on Instagram and it was for seeding purposes. Then we started looking for brand ambassadors. We named them: GANG.
Credits
Entrant
Scorpion
Website - Law and Legal Services
Country / Region
United States
Entrant
IrisWave
Video / Online Video - Wedding (New)
Country / Region
Singapore
Entrant
SingleInterface
Digital Marketing - Marketing Effectiveness
Country / Region
India
Entrant
ParkWhiz
Mobile Apps / Sites - Best Use of GPS / Location
Country / Region
United States