Vega Awards Canopus (1st Place) Winner

2017

Black Bar and Grill

Entrant Company

Benchmark Media

Category

Video / Online Video - Food & Beverage / Restaurant (New)

Client's Name

The Star

Country / Region

Australia

• Increase awareness of our F&B offering to drive conversion and increase average spend per visit amongst existing customers on-property (via on-property channels;



• Encourage trial and future brand advocacy amongst a new customer base (via digital channels);



• Drive engagement across social channels by seeding engaging video content;

Credits

Director
Giovanni Pacialeo
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